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Tamil Parties Count On These Videos Going Viral To Draw Millennial Voters

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Added by PTI News in India
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Just a few days to go before campaigning for the Tamil Nadu polls end and the electoral slugfest moves to media platforms, with social media in the limelight. In an effort to target the 2 crore millennial votes in the state, the two big political rivals have began campaigning extensively on social media with series of videos that cater to the smartphone generation.

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